iRealtee OS Glossary

NapoleonCat

NapoleonCat serves two primary functions:

NapoleonCat

NapoleonCat is a Poland-based social media management and analytics company that provides demographic statistics for major social platforms including Facebook, Instagram, Messenger, LinkedIn, and X (formerly Twitter). The company operates a free statistics portal (stats.napoleoncat.com) that publishes monthly user data by country, age, and gender.

Core Mandate

NapoleonCat serves two primary functions:

  • Social Media Management Platform: Offers tools for social inbox management, auto-moderation, content publishing, analytics, and reporting across multiple platforms
  • Social Media Statistics Provider: Publishes free, monthly-updated demographic data sourced directly from social platform marketing APIs

Key Services

  • Free Statistics Portal: Country-by-country breakdowns of social media users by platform, age group, and gender
  • Social Inbox: Centralized dashboard for managing comments, messages, and reviews across Facebook, Instagram, TikTok, LinkedIn, YouTube, and Google My Business
  • Auto-moderation: AI-powered tools to detect and remove spam and hate speech
  • Analytics & Reporting: Performance tracking and automated report generation
  • Social CRM: User profile management for personalized customer interactions

Philippine Market Data

NapoleonCat provides regularly updated statistics for the Philippines, making it a valuable data source for digital marketing professionals and real estate market insights research.

According to NapoleonCat data (October 2025):

  • 105 million+ Facebook users in the Philippines
  • This accounts for approximately 87.6% of the total population
  • The majority of users are women (53%)

You can use NapoleonCat's Philippine statistics to inform your lead generation strategies and CRM analytics when targeting Filipino property buyers through Facebook Ads.

Relevance to Philippine Real Estate

For real estate brokerages and property management firms in the Philippines, NapoleonCat's data helps:

  • Target audience planning: Understand which age groups and demographics are most active on Facebook and Instagram
  • Market sizing: Quantify the potential reach of social media campaigns in specific regions
  • Competitive benchmarking: Compare engagement metrics against industry standards
  • Marketing automation decisions: Determine which platforms deserve the most investment based on user penetration

Official Resources

References

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