Property Listings is a software feature that provides real estate service practitioners and buyers access to searchable property inventory with real-time unit availability and pricing information.
Definition
A property listing is a comprehensive record of a property available for sale or rent. It contains key details such as location, price, floor area, amenities, and property type. In real estate platforms, property listings aggregate this data into a centralized database that allows agents and buyers to search, filter, and compare available units.
Core Features
- Real-time inventory sync — Unit availability updates automatically when sales occur or units are reserved
- Developer-connected pricing — Prices reflect current developer price lists and promo rates
- Advanced search filters — Filter by location, price range, property type, floor area (sqm), and amenities
- Unit-level details — View floor plans, photos, video tours, and unit specifications
- Comparison tools — Side-by-side comparison of multiple properties
Use Cases
Property listings serve different user needs:
- Real estate agents use listings to present available units to clients during site trippings and consultations
- Buyers browse listings to shortlist properties matching their budget and preferences
- Developers publish inventory to reach accredited brokers and selling networks
- Realty hub managers monitor listing performance and agent activity
You can use property listings to streamline your sales process. Instead of maintaining separate spreadsheets or PDFs from each developer, you access a single source of truth for all available units.
Integration
In iRealtee, property listings connect directly to developer profiles. This connection ensures that:
- Inventory reflects actual developer records
- Price changes propagate automatically across the platform
- Commission structures tied to specific projects display accurately
- Property search returns only available units
The feature integrates with the CRM sales pipeline so agents can tag leads to specific listings and track conversion from inquiry to sale.
How Property Listings Work in the Philippines
Philippine real estate operates differently from markets with established Multiple Listing Service (MLS) systems. Most developers maintain exclusive selling agreements with accredited brokers rather than participating in open MLS databases.
Property listings in the Philippine context typically include:
- Pre-selling units — Condominium or house-and-lot units sold before construction completion, often requiring a reservation fee and equity payments
- Ready-for-occupancy (RFO) units — Completed units available for immediate turnover
- Resale properties — Secondary market units sold by current owners
When presenting listings to clients, agents must disclose:
- Total Contract Price (TCP) in PHP
- Floor area in sqm
- Association dues for condominiums
- Developer accreditation status
Pros & Cons
Pros:
- Eliminates manual inventory tracking across multiple developers
- Reduces pricing errors from outdated price lists
- Speeds up property matching for client inquiries
- Provides audit trail of listing views and agent activity
Cons:
- Requires developer cooperation to maintain data accuracy
- May not include resale or secondary market properties
- Coverage depends on developer partnerships
Related Terms
- Property Search — The interface for querying and filtering property listings
- Property Management — Administrative functions for managing property records
- Real Estate Market Insights — Analytics on listing performance and market trends
References
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